L’Eclectique wishes also to highlight new talents who are creative and have a success story. Focus on the website  Moroccan Musthaves and its young founder Yusra.

Morrocan Musthaves (2)

Yusra, funder of Moroccan Musthaves

Yusra, funder of Moroccan Musthaves

Yusra has 22 years old and lives in Amsterdam. She was born in Netherlands ,  her mother is Dutch and her father is moroccan. She is a student in communication and she works as a communication and public relatins for a momies (to be) blog in Netherlands. She is also sharing her daily life, her passion for fashion, creativity and food on Instagram @moroccanmusthaves  where she has more than 14 000 followers.

  • Could you present us the concept/website moroccanmusthaves.com and why you decided to create it?

MoroccanMusthaves.com is an online shop for every woman that is interested in East Meets West fashion. I try to always look for innovative ideas where traditionality of the Eastern world/Morocco meets the modernity of the West. I think that there are a lot of super cool traditions that are often forgotten or not even special anymore because they seem so normal to most of us. I want people to bound with the nostalgic aspects of my products when they see them or wear them.

  • What are the next projects for the development of the shop online MoroccanMusthaves.com?

There are definitely a lot of new things coming. It differs from collaborations with bloggers, shops to my newest collections. I like to keep things new, innovative and unique.

  • Yusra


    Moroccan Culture is your brand and fashion is your passion, do you think that the mix of culture and the creativity are great values to make people connect?

I connect East with West, so it is cool to see that there are actually Western people that buy my products. I have people shopping at MoroccanMusthaves.com from all over the world; France, Spain, Italy, Norway, Sweden and even Australia.  And this is where I feel  culture and creativity connect people of totally different cultures.


Internet website MoroccanMusthaves.com

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